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Tokyo Disneyland plans Mickey Mouse for seniors

From google.com:

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As the Japanese have fewer and fewer children, Tokyo Disneyland is setting its sights on the growing elderly population, launching a cut-rate annual pass for visitors aged 60 or older.

It is believed to be the first time a special annual pass for seniors has been available at any of the worlds Disneylands, which are icons of entertainment for children.

Oriental Land Co., which operates Tokyo Disneyland and adjacent DisneySea, will from March 1 offer a pass costing 35,000 yen 325 dollars allowing seniors to visit one of the parks as many times as they wish in a year.

The price is a 22 percent discount on a regular pass. If seniors want to go to both parks, the annual pass will cost 55,000 yen, a 27 percent cut.

“As the country ages and people have fewer and fewer children, we need to take measures addressed to senior visitors,” Oriental Land spokesman Hiroshi Suzuki said.

“As we aim at family entertainment, elderly people arent the sole focus of our business but certainly are a core target,” he said.

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